This project was unique because it was for the creation of a online startup that wanted to set themselves apart from traditional golf branding. The challenge of this identity design was to create a mark that would simply communicate three things (Local, Golf Greens, Prices) simultaneously.
I used the some abstract curves with subtle gradients to portray the green and fairway of a golf course. I replaced the traditional golf flag with a GPS icon, as well adding the dollar sign to reinforce the price. Overall, I was pleased with the result when shown stacked or beside one another.
- Branding
- Identity Design